KEA posterwall






Rebranding campaign




Campaign concept

Branding KEA as a school where creative and innovative students can blossom.

KEA – Copenhagen School of Design and Technology – was struggling to recruit students. The purpose of the campaign was therefore to give people the true understanding of KEA as being the school for creative and innovative young people.

To create a broader understanding of a KEA education, we asked KEA students, in their own words, to talk about their future dreams. The campaign – executed on outdoor and social media – helped drive awareness while also giving staff and students a greater sense of belonging, and recruit new students.

Kea AnimationKEA brandKEA PosterKEA PosterKEA PosterKEA outdoor


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